The Top 10 Search Engines, Ranked by Popularity

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1...

The Top 10 Search Engines, Ranked by Popularity

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1...

The Top 10 Search Engines, Ranked by Popularity

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1...

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1.5% of mobile searches. This engine also powers Yahoo, the U.S...

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1.5% of mobile searches. This engine also powers Yahoo, the U.S...

The Top 10 Search Engines, Ranked by Popularity

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1...

The Top 10 Search Engines, Ranked by Popularity

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1...

The Top 10 Search Engines, Ranked by Popularity

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1...

The Top 10 Search Engines, Ranked by Popularity

1. Google

With over 85% of the search market share, Google is undoubtedly the most popular search engine. Additionally, Google captures almost 95% of mobile traffic.

The large traffic potential makes Google a viable option when aiming to capture organic or paid search. The downside, of course, is almost everyone is competing for the same traffic.

Also keep in mind Google’s algorithm, like featured snippets, aims to fulfill users’ needs directly on Google, so they don’t need to click any links. These features, and Google’s popularity, might make it hard for you to capture the website traffic you want.

2. Bing

Bing, Google’s biggest contender, rakes in 7% of U.S. searches desktop searches but only 1...